
Coming Soon
Austin Luxury Real Estate Coming Soon Listings

Drive interest with exclusive marketing and gain insights before officially launching. Coming Soon listings build momentum without adding days on market.
Selling your home? Listing it early as a Coming Soon property on compass.com gives buyers and their agents a heads up of what is to come.
What Can Compass Coming Soon Do?
Build momentum before you go live

Increase Exposure
Make your listing available on Compass.com to capture the largest possible audience of buyers and agents.

Generate Buzz
Start generating demand and drive interest from qualified buyers before it hits the MLS.

Deliver Market Insights
Gain insights from buyer interest and agent comments, helping to set you up for a successful launch.
Next Steps
Build a complete pre-market strategy
Pair Coming Soon with pricing, prep, and pre-market programs to maximize your launch.
Guide
Seller Resources
Your full Austin selling playbook with timelines, prep, and pricing guidance.
Explore >Pricing
Home Valuation
Request a tailored pricing analysis backed by micro-market data.
Explore >Compass
Compass Private Exclusives
Test pricing discreetly with Compass agents and qualified buyers only.
Explore >Compass
Compass Concierge
Fronted improvements that elevate presentation before you launch.
Explore >Strategy
3-Phase Marketing Strategy
Sequence pre-market and launch steps for maximum leverage.
Explore >Proof
Our Results
Review performance outcomes and recent Austin luxury wins.
Explore >How Does Compass Coming Soon Work?
A simple path to a stronger launch
- List your home as a Compass Coming Soon and it will appear on Compass.com for all to see.
- Signal to the market that increased competition for the listing will be coming soon when it is launched on all other sites.
- Receive key engagement insights about how agents and buyers are viewing, commenting on, and sharing your listing.
- When ready, your home will go live on the MLS and all real estate websites with the benefit of price discovery.
Success Stories
I had my house listed as coming soon.
I had my house listed as coming soon and immediately I got so much interest from people on Compass.com that other people came to my house and ended up buying it. And that was really great because I think it generated a lot of interest in the property before it was listed, which gave me a huge advantage in terms of selling it quickly.
Lilly, Seller in San Francisco, CA

Early to List. Early to Sell. Only with Compass Coming Soon.
Hear from Joe and Cara Keenan's colleagues: The Case for Compass Coming Soon.
Schedule a ConsultationYour Questions, Answered
Get clarity on how Coming Soon works in Austin.
What is Compass Coming Soon?
Compass Coming Soon is a pre-market listing phase that publishes your home on Compass.com before it hits the MLS, helping build early demand while you prepare for a full launch.
Does Coming Soon add days on market?
No. Coming Soon listings are not on the MLS, so public days on market do not begin until the listing goes live on the MLS.
Who can see a Coming Soon listing?
Coming Soon listings appear on Compass.com for agents and buyers to preview. Availability and display rules can vary by MLS.
What is the Compass Coming Soon program for Austin home sellers?
Compass Coming Soon is a pre-market listing phase that publishes your home on Compass.com before it hits the MLS. This builds buyer demand and generates early interest without accumulating days on market. Keenan Group uses Coming Soon strategically to test pricing, gather engagement insights from agent and buyer activity, and position your home for a stronger public launch. The result is more competition and better offers when you go live.
- #1 Austin Board of Realtors Team (2024)
- 1,000+ career transactions
- $1B+ career sales
Source: Keenan Group at Compass Real Estate